Dr Jyotsna Suri has been associated with Bharat Hotels since its inception. In the year 1987, she became the Group's Joint Managing Director. She took on the mantle of Chairperson & Managing Director of Bharat Hotels in the year 2006 and since then has been the driving force of the Group's operations across India.On November 19, 2008, she charted a highly successful brand change for the company. All luxury hotels now fly "THE LALIT" flag under The Lalit Suri Hospitality Group, as a tribute to the company's Founder Chairman Mr Lalit Suri.

A multifaceted personality, she is a patron of art, culture, sports and education. Her social initiative Project Disha, being implemented under the overall CSR policy of Bharat Hotels, seeks to assist school students and local youth, to have access to quality "education leading to employment".